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1、1,ModuleundVariations_E,ModulesandvariationsNewgraphicsguidelinesDesignproposalsRolandBergerHamburg,November2001,,,2,ModuleundVariations_E,ContentsPage,A.Standardslides3B.Lists(1)Factors,nospecificnumber7C.Lists(2)Factors,specificnumber13D.MatrixFactors,comparisons24E.Process(1)Factors,steps35F.Proc

2、ess(2)Factors,impact49G.Process(3)Factors,interlinked67Annex:Ninekeychangescomparedtotheoldstandards73,3,ModuleundVariations_E,A.Standardslides,,4,ModuleundVariations_E,Methodologicalcompetence,Keyprojects,Industrycompetence,Professionalexperience,Languages,Education,Consultantprofile:firstname,last

3、name,xxxx-xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxx,Position:xxxxxxxxxxxxxxxxxxxxxxxx,Germanxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,xxxx-xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxx,Born:xxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx,Nationality:xxxxxxx

4、xxxxxxxxxxxxxx,Updated:mm/year,5,ModuleundVariations_E,Organizationalchart,,,,6,ModuleundVariations_E,Organizationalchart(includingheadcount),7,ModuleundVariations_E,B.Lists(1)Factors,nospecificnumber,,8,ModuleundVariations_E,Listshorizontal(variations),,,,,,,,,Heading,Details,Heading,Details,Headin

5、g,Details,,,,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,Heading,Details,,,,Heading,Details,Heading,Details,Heading,Details,,,,1,2,3,4,9,ModuleundVariations_E,Listsvertical(variations),,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,....,....,....,....,....,,,,,,1,2,3,4,10,

6、ModuleundVariations_E,Schedule,,,,,,,,,,,,,1,2,3,4,5,6,7,8,9,10,11,12,Month1,,Month2,Month3,Activities,A.,B.,C.,,,,,,,,,,,,1,2,3,4,5,6,7,8,9,10,11,12,Month1,,Month2,Month3,Activities,A.,B.,C.,,1,2,11,ModuleundVariations_E,Setsofguidelines,,2,3,4,5,,,,,,,,,,Guidelines1,Guidelines2,Guidelines3,Guideli

7、nes4,Guidelines5,Comments1,Comments2,Comments3,Comments4,Comments5,1,12,ModuleundVariations_E,,,,13,ModuleundVariations_E,C.Lists(2)Factors,specificnumber,,14,ModuleundVariations_E,Pyramid(3or4levels),,,,,,,,15,ModuleundVariations_E,Pyramid(5levels/centered),,,,,,,,,,16,ModuleundVariations_E,3factor

8、s(interwoven),,,,,,,....,....,....,1,2,3,17,ModuleundVariations_E,Commonground,18,ModuleundVariations_E,4factors(1),,,,,19,ModuleundVariations_E,4factors(2),,,,20,ModuleundVariations_E,4factors(3),,,,,,1,2,3,4,Factor1,Factor2,Factor3,Factor4,21,ModuleundVariations_E,4factors(3aweighted),,,,,,2,3,4,F

9、actor1,Factor2,Factor3,Factor4,22,ModuleundVariations_E,4factors(3bdynamic),1,2,3,4,Factor1,Factor2,Factor3,Factor4,,,,,,Fourdynamicfactors,23,ModuleundVariations_E,6factors(variation),,,,,,,24,ModuleundVariations_E,D.MatrixFactors,comparisons,,25,ModuleundVariations_E,,,,,Matrix/table(Horizontal/ve

10、rticalcomparisonofdatavariations),,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,1,2,3,4,26,ModuleundVariations_E,Specialtypesofmatrixopportunities/threats,,Opportunities,,,Threats,,,Opportunities,,,Threats,,,Opportunities,,,Threats,,Opportunities,Threats,,,1,2,3,4,27,ModuleundVariations_E,Specialtypesofmatrixprosa

11、ndcons,,,,,,,,,,,,,,,,,,,,1,2,3,28,ModuleundVariations_E,Specialtypesofmatrixcontroversy,,,,,,,,,,,,,,,,,,,,,,1,2,3,4,29,ModuleundVariations_E,,Specialtypesofmatrixconflict/tension(1),,,,,,30,ModuleundVariations_E,Specialtypesofmatrixconflict/tension(2),,,,,,,,31,ModuleundVariations_E,Specialtypesof

12、matrixbottomup/topdown(1),BOTTOMUP,TOPDOWN,...,...,32,ModuleundVariations_E,Specialtypesofmatrixbottomup/topdown(2),...,...,,BOTTOM,UP,,TOP,DOWN,1,2,33,ModuleundVariations_E,,Specialtypesofmatrixequilibrium,,,,,,,,,34,ModuleundVariations_E,,Specialtypesofmatriximbalance,,,,,,,35,ModuleundVariations_

13、E,E.Process(1)Factors,steps,,36,ModuleundVariations_E,Processes,,,,,,,,,,,,,1,2,3,37,ModuleundVariations_E,,,,Process/phases,,,,,,1,2,3,4,5,,,,,,,,,,,Phase1,Phase2,Phase3,,,,,Phase1,Phase2,Phase3,,,,,,,,,Phase1,Phase2,Phase3,,,,,,,,,,,,,1,2,3,4,38,ModuleundVariations_E,Cycles(1)(colorpresentation),,

14、,,39,ModuleundVariations_E,Cycles(2),,,,,,,,,,,,,,,,40,ModuleundVariations_E,Spirals(orthogonal),,,1,2,41,ModuleundVariations_E,Hurdles,,,,,,,42,ModuleundVariations_E,Resistance/obstacles,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,1,2,5,7,3,4,6,4

15、3,ModuleundVariations_E,,,Filters,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,1,2,4,5,3,6,44,ModuleundVariations_E,,Changeofmindset/direction,,,,,,,,,1,2,3,4,45,ModuleundVariations_E,,,,Nodes/interfaces,,,,,,,1,4,3,7,5,6,8,9,2,46,ModuleundVariations_E,Pressure,1,2,47,ModuleundVariations_E,Increase/decrease,,,,,

16、,,,,,,,,,,,,,,,,,,,1,2,3,4,5,6,7,8,48,ModuleundVariations_E,Varioustypesofbrackets(tobeusedinsteadofblockarrows),,,,,,,,,,,,,,,,1,2,3,4,5,6,7,8,9,10,11,49,ModuleundVariations_E,F.Process2Factors,impact,,50,ModuleundVariations_E,Consequences(1),,...,,,...,,,...,,,...,,,...,,,...,,,,,,,,,,,,,,51,Modul

17、eundVariations_E,Consequences(1a),...,,...,,...,,...,,...,,...,,,,,,,,,,,,,,52,ModuleundVariations_E,,Consequences(2),,,,,,,,,,,,,,,,,,,,,,,,53,ModuleundVariations_E,Consequences(3),...,,,...,...,,,...,54,ModuleundVariations_E,Consequences(4),...,,,,...,,,...,,,...,,,,1,2,55,ModuleundVariations_E,Im

18、pact(3factors),,,,,QUALITY,TIME,COST,56,ModuleundVariations_E,Impact(4and6factors),57,ModuleundVariations_E,Impact(4factors),,Factor3,Factor2,Factor4,Factor1,Genericdescriptionofthe4factors,,,,,58,ModuleundVariations_E,Impact(5factors),,Factor3,Factor2,Factor4,Factor5,Genericdescriptionofthe5factors

19、,,,,,,Factor1,,59,ModuleundVariations_E,Impact(6factors),,,,,,,,Factor2,Genericdescriptionofthe6factors,Factor3,Factor1,Factor5,Factor4,Factor6,60,ModuleundVariations_E,,Impact(7factors),,Factor3,Genericdescriptionofthe7factors,Factor2,Factor6,,,Factor4,Factor5,Factor7,,Factor1,,,,,61,ModuleundVaria

20、tions_E,,Impact(8factors),Factor3,Genericdescriptionofthe8factors,Factor2,Factor6,Factor7,,,Factor4,Factor5,,,,,,Factor1,Factor8,,62,ModuleundVariations_E,,6successfactors,,,,,,,,,,Impactandresult(1),63,ModuleundVariations_E,,Impactandresult(2),5successfactors,,,,,,,,,64,ModuleundVariations_E,Vision

21、,,,,,,,,,,,Vision,,,65,ModuleundVariations_E,Action/reaction,,,,,,,,,,,,,,,,,,,,,,,,,,66,ModuleundVariations_E,,Valuechain,,,,,,,,,,,,,,,Customer,Supplier,Development,Production,Sales,Distribution,Company,,,,,,,,,,67,ModuleundVariations_E,G.Process3Factors,interlinked,,68,ModuleundVariations_E,Actio

22、n/reaction(1),69,ModuleundVariations_E,Action/reaction(2)(transparentcolorpresentation),,,70,ModuleundVariations_E,Interaction,,,,,,,1,2,3,71,ModuleundVariations_E,,Jigsawpuzzle,,,,,,,,,,,,,,,,,,,72,ModuleundVariations_E,Spiral,,,,,,,,,,,,,,,,,,,,,73,ModuleundVariations_E,Annex:Ninekeychangescompare

23、dtotheoldstandards,,74,ModuleundVariations_E,,Donotuseblockarrows,Usevariationsinstead,1,2,3,4,1,2,3,4,,,,BACKUP,,NewContentdesignKeychangesregardinglean,linear,literal,Donotuseshadingorborders,Instead,useunframedcoloredshapesinshadesofkeyblue,foremphasisonly,Donotuseovals,Instead,useAutoShapeswithc

24、ornerscompletelyroundedoff,Donotusestickerswithlines,Instead,useuppercasestickers(13point),(keyblueshade1),positionedintheheaderarea,Donotputnumbersincircles,Instead,puttheminsquares(keyblueshade1),whitelettering,bold,Ifboxesareused,,75,ModuleundVariations_E,,,,,Donotpositiontextbehindgraphics,Posit

25、iontexttothesideofgraphicsinstead,,,Arrowfunctioncanbeswitchedonandoff/positionedtotheside,Textiseasytoreadifnotpositionedbehindgraphics,Donotusespeechbubbles,Instead,useAutoShapes/callouts/thirdrow(youcanusethearrowfunction!),Donotusebigmulticoloredcartoons/ClipArt,Instead,usepictograms(ifnotavailable:convertClipArttolinearmonochromeversions),Donotuseminiaturechartsasnavigators,Instead,usemathematicalnavigators(keyblueshade1),whitelettering,bold,13point,1,2,3,4,NewContentdesignKeychangesregardinglean,linear,literal,